Is Conformity the New Trend?

By Tuesday, February 2, 2016 1 , , , , Permalink 0


We all see them, they are endlessly seen in magazines: the right outfit, the must-have. Right?


This beautifully crafted campaign by Max is truly inspiring (Watch the video). We always get told what fashion is. But we forget to inspire people and empower them to have a voice in the fashion world by showing them that fashion is so much more than the catwalk and red carpet. Don’t try and imitate. Just be yourself –  #BeReal


As a matter of fact, diversity has been lost. There seems a frantic desire to follow rather than lead. Girls see from celebrity magazines that success is not measured by how many singles you’ve sold or how well your movies do at the box office. It all comes down to looks.



The problem is not with Fashion, it is with the way we promote fashion. We forget who our audience is and how it can affect them.

Today, we live in a world where teenagers refrain from expressing their true identity. When they are looking for the right dress to wear, they fear they won’t be accepted by the “rules” imposed by society.

But the truth is we shouldn’t let this new generation worry too much about being “perfect,” or we will end up living in a society of clones sinking in conformity.

Let’s encourage each other to dress in a style that we feel comfortable and most importantly confident in. There are no rules, it is a style you are proclaiming, an identity!

Dressing with confidence is more than wearing the latest fashion trend, it’s about feeling good about what you’re wearing, looking poised and feeling self-assured in all situations. And this is exactly what we want our future generation to have, CONFIDENCE.

Your personal style is expressed in everything you do. When it comes to fashion your style is evident in the patterns and texture of fabrics you like to wear as well as your accent pieces such as jewelry, handbags and shoes. When you are aware of your style and feel comfortable with it then you can express yourself with confidence.

Take a moment to decide which style preferences best suits you – classic, romantic, sporty or dramatic? You might even be all of them, don’t be afraid to mix it up!

You may be thinking, what if my personal style is sporty and I am attending a gala event or my style is dramatic and I am attending a ball game? How can I feel confident, express my style and still fit the occasion? All occasions will not fit our personal style but if we know our style well enough we can make accommodations.

Last but not least, when you dress with confidence you know you have made the best choices for you and you feel comfortable in any situation. It means feeling attractive and completely you.

Don’t forget to #BeReal.



1 Comment
  • Brett Mcvicker
    March 11, 2016

    Thanks – Enjoyed this article, can you make it so I receive an update sent in an email whenever there is a fresh update?

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